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Global business: Xiangpiaopiao’s anti-Japan packaging shows risks of mixing nationalism in marketing
In our hyperconnected world, brands must tread carefully when navigating sensitive nationalist and political issues in marketing strategies.
Li Ruojia
Jun 20, 20243 min read
International visitors hear about AI, innovation during visit to Tsinghua journalism school
The 2024 Future Close-Up Tour is focused on exploring China's technological innovations. The diverse group came from more than 20 countries.
Hannan Gillani
Jun 19, 20242 min read
Global business: ByteDance ramps up its U.S. lobbying, campaign donations as TikTok ban advances
In response to tough challenges, TikTok has actively engaged in substantial lobbying efforts to shape its destiny within the American market
Li Ruojia
Jun 18, 20247 min read
Foreign correspondents must avoid stereotypes and political biases when covering other countries, EFE veteran Javier Garcia tells GBJ
Foreign correspondents must avoid stereotypes and political biases when covering other countries, EFE vet Javier Garcia told GBJ students.
Rick Dunham
Jun 16, 20242 min read
Alumni profile: Zhang Liwen said GBJ helped her "find a path" to explore her Canadian and Chinese identities
It was through her studies at Tsinghua University that Zhang Liwen began to find answers to the question she had been asking: Who am I?
Rick Dunham
Jun 12, 20249 min read
Student Q&A: Nguyen Hà Linh says GBJ provides unique combination of cultural diversity, data journalism and writing development
The GBJ program "helped me look at things more objectively, which is essential for anyone who wants to pursue a career in journalism."
Rick Dunham
Jun 7, 20245 min read
GBJ favorites: The 6 best places to relax on the Tsinghua campus
Tsinghua University has been selected as the most beautiful campus in Asia. Here are the six best places to relax on the Tsinghua campus.
Li Ruojia
Jun 6, 20243 min read
May Newsletter: Final thesis defenses are completed! GBJ students celebrate Global Village Day. The top 5 cafés on campus. And a very (very) Special Scoop
May Newsletter: Final Thesis Defenses Completed! GBJ Students Celebrate Global Village Day. The Top 5 Cafés Worth Exploring at Tsinghua.
Vicki Chalermlapvoraboon
May 31, 20244 min read
GBJ returns to Washington for a 2024 summer journalism leadership training program
GBJ co-director Rick Dunham will host a 10-day journalism training program for Tsinghua students from July 28 to August 7 in Washington, DC
Rick Dunham
May 31, 20242 min read
GBJ favorites: 9 delicious dishes from Tsinghua campus canteens
Tsinghua University is a place where academic excellence meets a vibrant culinary scene. Here are 9 top food choices on the Tsinghua campus.
Hannan Gillani
May 30, 20243 min read
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