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The best English language journalism master's program in China.
GBJ NEWS
Welcome to the Global Business Journalism news feed. Here, you can get the latest news from the GBJ program, or you can enjoy customized news feeds by categories. Enjoy!
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When geopolitics meets journalism: Shamim Zakaria says media often oversimplifies complex global relationships
Journalists too often oversimplify complex geopolitical situations, turning nuanced international disputes into simple binaries of right and wrong, China-based commentator Shamim Zakaria told Global Business Journalism students at Tsinghua University. Zakaria, a native of India, said media coverage of international relations is dominated by superficial reports and stereotypes that rarely explore the underlying causes of events and often simplify the perceptions of countries a
Rick Dunham
Oct 92 min read


Can one person be a journalist, an influencer and a content creator?
The lines are blurring. Where traditional journalism ends and content creation begins is no longer a clear border, but a dynamic frontier demanding a new ethical map. As journalists adopt the tools and personas of influencers, and influencers tackle journalistic work, how do the core values of journalism translate to this fluid, fast-paced digital landscape?
Rick Dunham
Aug 44 min read


How journalists can create viral posts on TikTok — containing useful and accurate information
I’ll never forget the day when an editor at the BBC told a 25-year-old me that journalists shouldn’t be on TikTok because “there’s so much misinformation on there.” By that point, I had maybe 10,000 followers on the platform, possibly more, and the comment stung. My TikToks, which had amplified my journalism as well as my passion for learning new languages, were well researched and the opposite of misinformation. So, what’s my solution? A tool in your pocket that can help you
Rick Dunham
Jul 255 min read


Student Q&A: Salisa Vajrabhaya, Thai social media influencer and avid China traveler
Salisa Vajrabhaya, a Tsinghua student, is a Thai social media influencer. In this Q&A she explains why she chose the GBJ master's program.
Rick Dunham
Mar 204 min read


6 essential tips to help you navigate TikTok’s algorithm
Q: Why do some TikTok videos go viral while others barely get noticed?
A: The key lies in understanding the platform's algorithms.
Rick Dunham
Feb 234 min read


From news to Reels: 5 ways to transform your reporting into engaging videos
Here are seven strategies, complete with examples, that can help transform traditional reporting into compelling short-form videos.
Rick Dunham
Feb 54 min read


10 tips and tricks for creating a successful Instagram account
Here are 10 tips that will help you create a successful Instagram account, with specific tips for engaging a loyal group of followers.
Rick Dunham
Jan 294 min read


5 steps to make your journalism irresistible on social media platforms
5 strategies can transform followers into a community, turning trending memes into meaningful messages, shaping social media conversations.
Rick Dunham
Jan 54 min read


Social media brand-building advice from trailblazer Tracee Evans
Veteran communicator Tracee Evans offered tips to Global Business Journalism students about building and maintaining social media brands.
Rick Dunham
Nov 1, 20246 min read


Global business: TikTok is not the only loser if the U.S. ban takes effect. You could lose out, too. Here's how...
ByteDance, owner of TikTok, is not the only loser if the popular app is banned in the U.S. 170 million users face a new social media world.

Hannan Gillani
Jul 11, 20243 min read


June Newsletter: Saying goodbye to GBJ graduates and preparing a new guidebook for incoming students
We’re saying our goodbyes to our graduating GBJ students. Meanwhile, we have a new digital guidebook for incoming international students.

Vicki Chalermlapvoraboon
Jul 6, 20245 min read


Fact check: Social media posts attacking Tsinghua are nationalist disinformation
Tsinghua University has become the target of a series of malicious social media posts. We fact check the posts, which turn out to be false.

Li Ruojia
Jun 22, 20246 min read


International visitors hear about AI, innovation during visit to Tsinghua journalism school
The 2024 Future Close-Up Tour is focused on exploring China's technological innovations. The diverse group came from more than 20 countries.

Hannan Gillani
Jun 19, 20242 min read
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